Google Local Guides: A Blessing and a Curse

Google Local Guides: A Blessing and a Curse

Google Local Guides (GLGs) can be a blessing to your business. Their reviews can help your website get some good visibility, and their photos can show off your best services and locations. But they can also be a curse, posting negative reviews and changing your basic...
Tools: Categories in GMB Listings

Tools: Categories in GMB Listings

The categories in Google My Business listings are critical to your business getting the attention it deserves. What are categories? Categories are one or two words that describe what your business does. They help Google forward potential searchers to your business, so...
Tools: Messaging in Google My Business Listings

Tools: Messaging in Google My Business Listings

Messaging is a new(ish) option in Google My Business Listings, and one you should definitely consider.  It allows potential clients to contact you quickly and efficiently. What is Messaging? This tool appears as a button on your listing on mobile, right next to Call....
Google My Business: 2018 Updates

Google My Business: 2018 Updates

There have been some major updates to Google My Business listings in the past few months. In fact, 2018 has brought several innovations that bring Google My Business into its own, and is even more of an essential tool for all business owners (who have a website or...
Tools: Google Local Guides

Tools: Google Local Guides

Google Local Guides is a cool way of helping your local community AND learning more about what Google looks for in their business listings. I joined a few years ago and really enjoy adding my voice to the general concensus. What is Google Local Guides? Google Local...
Hashtags in Page Addresses: The Lowdown

Hashtags in Page Addresses: The Lowdown

I’ve run across a few sites lately that have hashtags in their page addresses (URLs). This is sometimes built into your builder’s structure, and for those builders it may be a practical thing. But not always. I’d like to address some of the pros and...

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